Colorado is an OG cannabis state, having legalized in 2014. Colorado initially implemented no limits on the number of retail and cultivation licenses. Local operators enjoyed one major advantage here, until 2019, when the state decided to allow public company and out-of-state operators to enter this previously protected market.

The state began issuing licenses in January 2020 for marijuana hospitality establishments, including tasting rooms, cannabis cafes, and designated consumption areas in hotels. Additionally, adult-use delivery permits are slated to begin in 2021.

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May 2021 | Curaleaf acquires Los Suenos for $67MM

September 2020 | Columbia Care acquires The Green Solution

June 2020 | Schwazee announces acquisition of Starbuds for $120MM

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MSOs and other consolidators continue to be on the prowl. This mature market seems to be finding demand/supply equilibrium with whole-sale flower prices up more than 30% since October 2020. The most efficient producers and brands with loyal followers are the most attractive targets. Local operators need to pursue economies of scale or find someone to partner with who can.

With brand importance on the horizon, don't be surprised to see local Colorado operators take their show on the road.

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