October 28, 2021
Notable Players

A Deeper Look At This State

Regulatory Framework

Massachusetts is the oldest adult-use market in New England. Operators have enjoyed their first-mover advantage within this limited license state. While the Cannabis Control Commission feigned strict social equity requirements, major MSOs still found their way into the market, building out the maximum three dispensaries allowed per owner. Operators need to secure Host Community Agreements and satisfy a myriad of other state and local regulatory requirements before licenses are issued, which has slowed market development.

Potential new entrants might find it difficult to break into the state’s retail market unless they:

  • Are social equity applicants.
  • Already have agreements with municipalities.
  • Acquire existing retail locations.

Prized retail locations typically command prices of $5 million-$10 million.

Cultivation could offer potential market opportunities as well.

Notable Market Activity

September 2021 | Jushi finalizes $91.2MM deal to acquire Nature's Remedy

September 2021 | Ayr Wellness Inc. acquired Cultivauna Inc, the owner of Levia-branded cannabis infused seltzers and water soluble tinctures

September 2021 | Cresco acquired Cultivate in a $90MM deal

June 2021 | GTI acquires Liberty Compassion

October 2020 | Curaleaf acquires Alternative Therapy Group

February 2020 | Cresco acquires Hope, Heal, Health

January 2020 | STEM joint ventures with Community Growth Partners

What's the Play?

The Bay State is a profitable, limited license state that is highly attractive to MSOs. As a result of the three dispensary limit, most of the MSOs have already reached their maximum retail presence. This regulation results in numerous profitable small businesses with only a few large suitors left.

Though the state had a slow start to adult-use sales in late 2018, sales have skyrocketed since – and are on pace to exceed $1.2 billion in 2021 and reach as much as $2.6 billion by 2025.

If you have an opportunity to invest in a Massachusetts operation, you won't regret it. Strong business opportunities remain in cultivation and in select retail locations, including the underserved Boston area. Single store sales reach as high as $100MM per year.

If you are an SSO, bide your time, reap the annual earnings rewards, and wait until something changes on the regulatory front to allow for a monetization event.

Market Snapshot

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By The Numbers



Annual Tourists


Medicinal Legalization


Adult-Use Legalization


First Adult-Use Sales


MMJ Patients


Monthly Revenue


Cultivation Cap

100K Sq.Ft.

Cultivation Licenses

269/No Limit (Issued/Limit)

Retail Licenses

363/No Limit (Issued/Limit)

Retail License Cap per Operator


Vertical Integration




MMJ Qualifications

Less Restrictive

State Population / # Retail Licenses


Accepts Out of State MMJ


MMJ Patients / # Retail Licenses

*The commission created 11 tiers of cultivation licenses based on square feet, ranging from up to 5K sq.ft (Tier 1) to up to 100K sq.ft. (Tier 11). Once a cultivator has sold 85% or more of its product in the past six months, it can apply to expand. Cultivators may also reduce production. Oh and the state can issue craft grow licenses, yippie.

Top Cultivators

Notable Market Activity

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Proprietary Sharp Capital Advisors data - compiled using various sources including state and local government data

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