New Jersey


December 3, 2021
Notable Players

A Deeper Look At This State

Regulatory Framework

Adult-use legalization by ballot initiative in 2020 was passed in New Jersey by the largest landslide in history, with 69% of voters in favor of cannabis. Governor Phil Murphy recently announced that state's new cannabis commission is moving forward with public meetings to roll out the program.

Since legalization, nearly 65% of New Jersey municipalities have opted out of allowing recreational marijuana businesses within their borders, though it’s possible some will reconsider now that the state Cannabis Regulatory Commission has approved rules for the new industry.

State legislative committees have begun crafting regulations, including plans to award an additional 24 retail licenses. There are 12 vertically-integrated MMJ operators today, each allows three retail dispensaries. A recently enacted law eliminates the prior requirement for vertical integration.

In late 2019, some 150 entities saw a review of applications paused due to a lawsuit. But a court ruled earlier this year that the commission could resume its evaluation and award the remaining licenses.

In September 2021, the garden state commission announced adult-use license applications for growers, producers and testing laboratories will open December 15, 2021. Adult-use license applications for retailers will open March 15, 2022, and applications will be accepted on a rolling basis.

Notable Market Activity

September 2021 | AYR Strategies acquires Garden State NJ for a $101MM

July 2020 | IIPR completes $35MM acquisition of Curaleaf’s 111K sq.ft. cultivation  

June 2020 | Acreage completes NJ medical acquisition for $10MM+ assumption of debt

May 2020 | AWH enters agreement to acquire Green Leaf Compassionate Center

What's the Play?

Existing operators will find an abundance of available capital to expand cultivation and prepare well-located retail shops to satisfy the fifth most densely populated state's anticipated enormous demand. And one should not forget the Garden State borders both New York and Pennsylvania, neither of which has legalized adult-use.

If you have the opportunity to invest in a New Jersey operation, you almost can't lose. Nearly a billion dollars of capital will ultimately be required in this desirable market. The play is with proven operators, who will provide the highest ROI in the near-term future. The challenge here will be in valuation and structuring.

For current New Jersey medical operators, "build it, and they will come," has never been a truer adage. The Garden State truly is lush and green.

Market Snapshot

This Data Point


This Data Point


This Data Point


This Data Point


This Data Point


This Data Point


This Data Point


This Data Point


By The Numbers



Annual Tourists


Medicinal Legalization


Adult-Use Legalization


First Adult-Use Sales


MMJ Patients


Monthly Revenue


Cultivation Cap

30K Sq.Ft.*

Cultivation Licenses


Retail Licenses

16/21 (Issued/Limit)*

Retail License Cap per Operator


Vertical Integration




MMJ Qualifications


State Population / # Retail Licenses


Accepts Out of State MMJ


MMJ Patients / # Retail Licenses

*Five of the cultivation licenses are for stand-alone cultivations. *15 of the retail licenses are for stand-alone dispensaries. *Each of the 12 vertically integrated licenses are permitted to open three dispensaries. Multiple cultivation tiers: tier 1 allows up to 5K sq.ft., tier 2 allows from 5K sq.ft. to 20K sq.ft., tier 3 allows from 20K sq.ft. to 30K sq.ft. The maximum initial canopy for any of the awardees is 30K sq.ft. Vertically integrated applicants may choose any of the canopy tiers.

Top Cultivators

Notable Market Activity

Quick sentance is needed or wanted

Quick sentance is needed or wanted

Quick sentance is needed or wanted

Proprietary Sharp Capital Advisors data - compiled using various sources including state and local government data

Have questions? Reach out to the team

Co-Founder & CEO
Managing Director
Los Angeles
Head of Debt Capital Markets
Shit We Don't Know

Have a tip about this state? Let us know!